AUGMENTED FACT (AR) CONTENT MATERIAL ADVERTISING AND MARKETING: GENERATING INTERACTIVE AR ENCOUNTERS FOR PRODUCT DEMONSTRATIONS OR MANUFACTURER STORYTELLING.

What on earth is Augmented Fact?Augmented Reality is a technological know-how that overlays digital information and facts – photographs, textual content, or animations – onto the true environment, normally considered through a smartphone camera or AR glasses. Compared with Virtual Reality (VR), which generates a completely immersive electronic